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Side projects Catchventure

Past project · 2012 - 2016

Catchventure

A two-person agency turning ideas into websites, apps and marketing campaigns.

Role
Co-founder, marketing
Type
Web and marketing agency
Team
With Tomasz Sadowski
See the 2015 website →
The Catchventure website

01The problem

Good ideas that never left the drawer

Startups and small businesses with a project in mind, but no tech team and no budget for a big agency.

  • Expensive agencies for a small project
  • Freelancers who only solved one part: the website or the marketing
  • Ideas that never got launched
Catchventure web design
Michiel Das, co-founder of Catchventure
Tomasz Sadowski, co-founder of Catchventure

02What I did and how

Two profiles, one package

There were two of us and we both had jobs elsewhere, so time was the scarcest resource. We offered a complete package (web, mobile and marketing) and used tools that let us deliver fast.

  1. Complementary profiles

    I handled marketing and communication; Tomasz, web and mobile development. Between us we covered a project from start to finish.

  2. Everything in one project

    Clients got the website, the app and the marketing (SEO, SEM and analytics) in one place, without coordinating several suppliers.

  3. WordPress to move fast

    For most projects we used WordPress and OpenCart: semi-custom websites and online shops that were delivered sooner and cost less.

    • WordPress
    • OpenCart

  4. Nine languages

    We offered translations and copy in nine languages, for clients who wanted to sell outside Spain.

  5. A product of our own

    What we learned with clients went into Catchbudget, our own expense-tracking app.

What I learned

  • Building something alongside your job forces you to do only what adds value.

  • Working for clients is the best school for launching your own product.

03Results

An agency that launched projects

Catchventure completed 21 projects with 97% positive feedback, and gave us the base to launch a product of our own.

  • Launch 21 projects completed
  • Brand 97% positive feedback
  • Launch 1 product of our own Catchbudget

04The website

What catchventure.com looked like

I have restored the agency website as it was, with its services, the team and the clients.

See the 2015 website →
Let's talk
Working on a project?

I like finding the fastest way to test whether an idea works, without burning budget. If you want a second pair of eyes on yours, drop me a line.

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No strings attached · I reply myself

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